eCommerce Strategist

Account Manager

Digital Strategist

Web Developer

UX/UI Designer

- About me

I'm a customer specialist with over 20 years of experience in Information Technology with an emphasis in Web. My background is in UI/UX design and have held roles in all phases of the system development life cycle. I've had the opportunity to work in large and small environments spending the majority of my career in Information Technology at The Boeing Company. I am currently the eCommerce Strategist at efelle creative (Seattle, WA) supporting our BigCommerce and Shopify clients from across the world. More about me

"The key to success is not focusing on the pot of gold, but the next step in the process. It's all about execution!"

- What I'm doing now

efelle creative

eCommerce Integration Strategist

efelle creative | Seattle, WA | Jan 2020 - Present

Nickname: Chief, Uncle Marc

Tenure: 13 years and ...

Responsibilities:

  • Co-manage our agency partnership with the Amazon Buy with Prime program helping merchants incorporate branding to their Shopify, BigCommerce and WooCommerce websites to improve prime user conversion
  • Utilize my background in UI/UX design to analyze and pinpoint current eCommerce issues creating scope of work proposals, outlining functional/technical deliverables and recommendations
  • Work with Shopify theme and App companies identifying compatibility issues and providing recommendations for improvements
  • Create strategic agency partnerships with BigCommerce and Shopify App partner managers expanding our technical capabilities, services and recurring revenue streams
  • Provide ongoing support for our Shopify and BigCommerce clients adding customizations via Liquid and Stencil
  • Manage Shopify documentation for our Marketing and Account Management Teams

- What I've done

efelle creative | Seattle, WA | Dates: Oct 2017 - Nov 2019

  • Managed timelines and milestones leading to the successful completion of over 20 projects
  • Collaborated with elite partners (BigCommerce) creating solutions for complex eCommerce requirements
  • Worked closely with internal teams (design, development, sales, seo) to ensure everyone was in sync with the project deliverables
  • Maintained constant communication with all stakeholders ensuring tasks were met and conflicts with timeline and scope were resolved
  • Provided CMS training and ongoing client support and created estimates for future project phases and functionality

efelle creative | Seattle, WA | Dates: May 2015 - Oct 2017

Assess clients online pain points creating a roadmap to improve overall user experience and conversions to increase their ROI

  • Generated over $200k in new new projects and recurring monthly revenue
  • Built and tailored custom proposals outlining project goals, costs, deliverables, recommendations and detailed explanation of each phase of the project
  • Created high-level SEO competitor analysis reports defining deficiencies and areas for improvement
  • Maintained relationships with long-term clients communicating company news, system upgrades and important trends and changes in the industry

efelle creative | Seattle, WA | Dates: May 2010 - May 2015

  • Developed and launched over 50 websites
  • Trained and mentored team members in content entry and formatting for our Content Management System (Fusion) along with work-flow processes and unit testing
  • Setup and configured code repositories, website server and database environments including DNS, SSL installation and email configuration (Google Workspace)
  • Created documentation for internal processes and procedures
  • Provided CMS training and ongoing client support

Tools/platforms: Adobe CC, HTML5, CSS, Sass, Bootstrap, JQuery, JS, PHP, Sublime Text, GitHub, SQL Pro, Heidi SQL, BigCommerce, Shopify, WordPress

EO&T IT Business Systems - Date: May 2009 to May 2010
Location: Bellevue, Everett WA

Provided web development, database and systems analysis support to the Boeing Commute Office organization and the Transportation Resource Assistance Management System (TRAMS) system.

  • Performed in-depth analysis of current applications/systems outlining and proposing solutions to technical and process issues to management
  • Created process flow diagrams, UI wireframes, conceptual and technical models of both the database and application components to educate the organization on the alignment of system functions to business processes
  • Rebuilt and implemented automated processing of WageWorks participant data for the Commuter System reports
  • Automated database and web server tasks/procedures reducing manual reporting processes saving monthly/yearly resource costs

Technology used:
ColdFusion, ColdFusion Server, SQL 2001/2005, Javascript, HTML, CSS, Visio w/FLEX UI Stencils, WSSO, Adobe CS, SourceSafe. Oracle, Teradata

EO&T Computing & Network Operations - Location: Auburn, Renton, Bellevue, WA
Date: 1999 to May 2009

Designed and developed dynamic data driven websites creating online solutions for the overall Computing & Network Operations (CNO) organization. Worked closely with the Project Management and Service Delivery Management groups creating web information architecture, wireframes, UI prototypes, database design focusing heavily on automating manual processes.

  • Developed a Content Management System (CMS) and director-level website saving the organization over $90,000/yr in server costs
  • Pitched recommendations and solutions to senior management successfully implementing our CMS across the company
  • Participated in the creation of the CNO web branding and web standards guidelines
  • Led the successful implementation of WSSO (Web Single Sign On) into all organization websites

Technology used:
ColdFusion, ColdFusion Server, SQL 2001/2005, Javascript, HTML, CSS, Visio w/FLEX UI Stencils, WSSO, Adobe CS, SourceSafe. Oracle, Teradata

Computing & Network Operations - Location: Renton, WA
Date: 1996 to May 1998

Managed technical support tickets for 4000 employees within Renton/Tukwila, WA. Worked closely with the LAN, UNIX, and PC desktop technicians ensuring support tickets were completed within the required timeframe. Participated on the Boeing Action Request System (BARS) deployment team to a successful company-wide implementation of the tool.

Here are some of my fun "hobby" projects that allow me to get my hands dirty in code and design during my down time away from work. The goal and purpose of my freelancing (especially in the early years) was to learn and for the enjoyment. The two sites I currently manage are both for family/friend with no plans on taking on any new projects.

Aloha Airport Shuttle - Location: Honolulu, HI
www.alohaairportshuttle.com (HTML5, Bootstrap 3, Sass, jQuery)

This is my Mom's husband's company website I first designed and developed back in 2012. I redesigned it in 2016 making it mobile responsive and also added goals to further track SEO data. It's a fun site to manage and gratifying watching his business grow each year.

Another You Permanent Cosmetics - Location: Seattle, WA
www.danetteproszek.com (HTML5, Bootstrap 4, Sass)

This is my friend Danette's company website I first designed and developed back in 2006. Danette is a ultra talented tattoo artist specializing in cosmetic/makeup tattooing (eyebrows, eyeliner, lips). I redesigned the site in 2012 and recently launched the 2020 version with a heavy emphasis with SEO! Look forward to fine tuning things in the next few months.

Previous freelance work (eons ago in a galaxy far far away...)

Netmusic, PC Money Club, Magdalen Hsu Li, Karrsen Electronics, Pacific NW Shredding, Tacoma Tugs

"No progress is made in your comfort zone"

- What I know

What I love:

People!, making your website better, Web UX/UI Design, Web Usability, Information Architecture, Systems Analysis, SEO, Tacos, researching and finding solutions for complex requirements, learning!

Tools:

Adobe CC, Sublime Text, GitHub, SQL Pro, Heidi SQL, G-Suite for Business, Basecamp, Slickplan, Trello, Slack, Paymo, Notion, Office 365, BigCommerce, Shopify, WordPress

Code:

HTML5, CSS3, Sass, Bootstrap, Liquid, Stencil, jQuery, Javascript, SQL, PHP, ColdFusion (I know, I know...)

- .edu

MBA, Management Information Systems - City University

Graduate Certificate, Information Systems - City University

BFA, Graphic Media Design - Washington State University

Adobe ColdFusion/Flex, SQL, Oracle - UC Irvine Extension

- My system

Keep an open mind, Be a good listener, Give everyone a chance, Be respectful, Mind your own business, Embrace change, Don't overthink things, Everything in moderation, Cuss once in a while, Age ain't nothing but a number, Call your Mom don't text her

- Hops, noms, art, music, life

The Smokn Oak, Vancouver WA
Hair of The Dog, Portland
Heathen Brewing, Vancouver WA
efelle creative